Social media is becoming an increasingly powerful tool for business. If you’re looking for new ways to market your products or services or draw in new customers, taking advantage of the benefits of social media could make all the difference when it comes to staying ahead of your competitors. But what’s the best way to […]
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Writing a Social Media Manager Job Description – An Expert Guide
If you still think social media is just for teenagers hooked on Snapchat and angry Twitter trolls who don’t see enough daylight, it’s time to think again. Social media has become an all-pervasive cultural and economic phenomenon, meaning that any business wanting to successfully engage with its customer base must have a solid social media […]
What Should Social Media Cost?
“Social Media Is Free: Social Media Marketing Is Not” – AdWeek Social media has led a change, unlike anything we’ve seen before. Within a few years, it has become so powerful that it can influence elections, help fight crime and even help save lives. It’s the most powerful communication tool there’s ever been, and many businesses […]
Outsourced Social Media: Should You Outsource Your Social?
There is no doubt that outsourcing is a great way for businesses to increase quality, reduce overheads and improve their profit margins. Outsourcing common tasks such as packaging, distribution and basic manufacturing have become commonplace in the majority of industries. However, outsourcing your social media is something else entirely, right? What follows is a more […]
Social Media for Estate Agents – A Complete Guide
Most estate agents are highly skilled and experienced marketers with tried and tested methods for getting results for their clients. However, the growth in social media has been so rapid that many estate agents simply haven’t been able to stay on top of all the opportunities it offers them and their customers. So how can […]
My Guide to Filter Coffee in the Workplace
Hi readers! Welcome to another edition of Abe’s Coffee Column. Here at Greener Media HQ, we’re really enjoying the warm sun of early Summer, along with a refreshing, floral V60 filter coffee to help keep our minds on the content, and not the seat in the sun waiting for us at the end of the […]
Don’t ‘Poo-Poo’ Decaf – It Can Still Make #BetterOfficeCoffee
Lots of people ‘poo-poo’ decaf. Others give up coffee entirely rather than drink it without caffeine. This week, I want to put an end to that. It doesn’t have to be a choice between caffeine and quality – Decaf can still make #betterofficecoffee. Decaf is coffee that has had the majority of its caffeine removed, […]
The Coffee Ritual
What is your coffee ritual? Do you start you day with a robust cafetiere, a carefully brewed stovetop or a meticulous Turkish coffee? Maybe you end it with a gentle, floral, measured chemex. Coffee brewing has been a ritual, both formal and informal, for people around the world for centuries. It’s an important part of […]
5 Reasons Why Construction Companies Need Social Media
[Tweet “Of those working at managerial level, 68% visit Twitter and 40% visit LinkedIn every day #construction”] Social media is a powerful tool, assisting many businesses in all sectors with customer interaction and lead generation. But did you know that within the construction industry, of those working at managerial level, 65% visit Facebook, 68% visit Twitter […]
The Anniversary Edition! A Year of #BetterOfficeCoffee
“For the love of coffee…” Hello office coffee lovers, and welcome to the special first anniversary edition of Abe’s Coffee Column! I’d like you all to join me in celebrating a whole year of #betterofficecoffee! This month, it’s been twelve months since I started this fortnightly blog of coffee evangelism, campaigning to improve the […]