Most estate agents are highly skilled and experienced marketers with tried and tested methods for getting results for their clients. However, the growth in social media has been so rapid that many estate agents simply haven’t been able to stay on top of all the opportunities it offers them and their customers. So how can […]
Content
5 Reasons Why Construction Companies Need Social Media
[Tweet “Of those working at managerial level, 68% visit Twitter and 40% visit LinkedIn every day #construction”] Social media is a powerful tool, assisting many businesses in all sectors with customer interaction and lead generation. But did you know that within the construction industry, of those working at managerial level, 65% visit Facebook, 68% visit Twitter […]
Why Do You Need A Company Blog?
“business blogging is a low-cost way to create opportunities to get your website found by the people that you want to find it” HubSpot A blog will change your business. We’ve lost count of how many times we’ve heard “I used to blog, but I got too busy” or “I don’t have anything to […]
The Value of Social Media – A Business Owner’s Guide
You’re probably sick of talking about it. Social media is everywhere. Spend any time on the internet and you’ll be reminded that your business ‘should’ be doing it. What’s more frustrating is that you probably agree! You can see how it could be of use. Communicating with millions of potential customers, building a community and […]
How to Write Seductive Headlines
“On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest.” CopyBlogger Writing seductive headlines is not just important, it’s fundamental. It is what compels someone browsing the web to click through and read your content and, believe it or not, many folks […]
Why You Need a Writer
Words. They are at the heart of all content marketing. Content starts, after all, with the writing. If you are not experienced in producing quality copy for blogs, email marketing or press releases quickly and on demand, though, it can seem like a daunting and time-consuming task. Although we share as many of our copywriting secrets on […]
What are Your Marketing Goals?
What is content without a goal? You’ve probably been bombarded with the same message over and over again – ‘content is king’ and you have to create regular, shareable and remarkable content again and again to attract the right audience. Hey, we even push that message pretty hard in our own content. But rather than […]
Is Your Business Too ‘Boring’ For Creative Content Marketing?
All businesses can tell fun, captivating stories… really. Granted, creating exciting, compelling and engaging content is more straightforward for some businesses than others. Take a florist, for example. Creating stunning visuals for Pinterest, fun instructional videos for your YouTube channel, engaging Facebook posts and appealing blog articles doesn’t require much of an imagination stretch. And […]
How Office Politics Harm Creativity and Content Marketing
“Power and hierarchies are the enemy of creativity.” The Guardian It is not a groundbreaking concept and in fact, many of you will have heard it said that the workplace kills creativity. How many of you would agree with this? How many times have you been tasked with a “creative project” to move business […]
#WalkThisMay – It’s Walk to Work Week!
Did you walk to work today? Today marks the first day of Walk to Work Week (11th-15th May), an initiative by Living Streets to get more people walking to work, and enjoying the physical and mental benefits of walking! “88% of people surveyed last year saw an overall improvement in mood after going for a […]